As consumers demand higher performance and sensory experience from oral care and personal hygiene products, cooling sensation, comfort, and safety have become key directions in product development. Cooling agents, as functional additives, are widely used in products such as toothpaste, mouthwash, wet wipes, and skincare products.
New-generation cooling agents such as L-menthyl lactate feature a mild cooling release, long-lasting effect, and low irritation to mucous membranes, allowing products to enhance user comfort while also creating stronger product differentiation. Compared with traditional menthol, their cooling sensation is softer and more stable, making them more suitable for high-end personal care formulations.
In formulation applications, the solubility, compatibility, and stability of cooling agents are particularly important. By optimizing the dosage and formulation compatibility, it is possible to achieve a balanced coordination between the cooling sensation and the product’s fragrance profile.
Looking ahead, as the concept of natural and gentle care becomes increasingly popular, functional cooling agents that offer high safety, low irritation, and sustainable sources are expected to become a key development trend in the industry.
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